PDF analytics sounds simple until you try to measure it properly. You might know how many people clicked a download button on your website. But do you know whether they opened the file? Read it? Clicked a call to action inside it? Shared it with someone else? Came back later from a link in the…
PDF accessibility checklist sounds like a technical topic. But for marketing teams, content teams, agencies, and B2B firms, it is really a simple question: Can everyone who needs your guide actually use it? Your PDF can look polished. It can have a strong cover, a good layout, useful charts, and carefully approved copy. But that…
We audited 100 public B2B PDFs to measure length, CTA signals, links, tracking gaps, and estimated audio runtime if converted. Here is what we found.